Consistent Branding

As is the case with anything in the world, it is important to make sure that consistency is followed. Consistency provides continual following, no where is that more important than when a group is putting together presentations and programs that may not be noticed by those who are participating in the activity. This is the case with BYUSA, it is important for BYUSA to have a consistent brand so that students will know who is putting on activities and recognize that without BYUSA many of the programs that they enjoy would not be happening. Consistent branding also is very benefitial when it comes to the recruiting of future individuals. If an individual sees that they can be part of an organization that is recognizable by others, they are more desirous to participate in that organization.